
Focussing strategy - exiting noncore activities
When group strategy changes some business units simply no longer fit but can be difficult to dispose of
Sector: Manufacturing
Situation: Small UK manufacturing business of ancillary products where US group strategy had been recently reset under a new CEO to ruthlessly focus on core products
Operation historically seen more a cost centre than a profit centre, operating at a loss with an insolvent balance sheet
Huge concentration issue with customer base / small scale of operation / legacy issues / poor trading performance meant no realistic prospect of an exit for value
Solution: Disposal to independent control
Outcome: Traded for 1 year+, balance sheet restructured to solvency, and loss making performance turned around
Core business then sold for limited value and rump vehicle then liquidated with no reputational issues for group